At Planet Earth Solutions, we believe that a professional business relationship should incorporate flexibility, fast response, and friendly helpful service. We endeavor to make the entire process of developing your website a pleasurable one.
It is essential that your company, your visitors and your site work together in harmony; smoothly and seamlessly, not only at a technical level but at a human level.
For this reason we place special emphasis on usability and build our web applications with the end user foremost in mind.
We aim to build long term relationships with our clients, working with you through every step of developing your internet presence. It is our ethos to offer friendly and professional service to every customer, no matter how large or small.
An Integrated Solution
All too often, we see companies and individuals contracting a web design agency for their online presence and a graphic design agency for their logo, brochures and printed materials. The result is often an online presence that does little to complement their branding and printed materials. This can confuse customers and damage customer confidence in your company. At Strategy, we offer fully integrated services to cater for all your branding, online and printed requirements, with friendly helpful advice on marketing and visual presentation.
This approach results in a more intuitive and faster loading website which is compatible with the widest range of computers and software.
Ease of Use
Would you explore a site that is hard to navigate and use?
So many websites are poorly created because the designer didn’t have the foresight of ‘usability’ in the design and layout process. Huge amounts of money and resources are spent to get visitors to the site and they don’t convert into a client or a returning visitor. Most visitors will leave in less than 10 seconds if they aren’t captivated by what you have to offer on your site immediately.
Content is the key
How long would you listen to a badly told story?
Your web design is important but second to this is creating great ‘marketing content’. You absolutely must engage your client with enticing headlines and words. Your visitors must know what you have to offer and what’s in it for them when they first visit your site. The words must flow and be direct to the point and lead to a call to action. There must be a purpose to the site; convert your visitor into a repeat buying client.
Create Systems
Is your business running you?
Once you have proper usability, marketing content and a clear call to action, your website must have ‘automatic systems and processes’ to deliver your message to them until they purchase from you. Auto-responders and other methods are a great way to gather information from your visitor and convert them into repeat buying clients by sending them important information about what you do and how it may serve them best.
Make it Search Engine Friendly
Does Google even know you exist?
When creating your marketing content, it’s best to have a professional writer to include text with keywords and key-phrases designed specifically for the search engines to pick up. This is a great way to drive traffic to your site. There is a fine line between usability, marketing content and search engine optimization. We realize this and other designers don’t.
What PES eStudio Can Do For You:
At Planet Earth Solutions eStudio, we realize the importance of having more than just a great web design. We have a team of experts to help service your needs that truly understand the necessity of usability and great content.
If you feel that these rules are essential to your website presence then feel free to contact us and we will be happy to give you a risk free consultation about how we can service your needs. Remember Planet Earth Solutions eStudio for Web Designing and Interactive Web Development. Start today to change your presence on the internet.
